Engage Sell Share
GO Paperless!™ Publishing Service allows you to have electronic copies of your printed materials available to anyone with a mobile phone.
Once you publish your materials with GO Paperless!™, your customer can request a copy of your print materials sending a text message.
They can also share your materials from their mobile phones by texting a KEYWORD and a recipients address.
In a nutshell, you can hand someone an email, or you can request an email be sent to you.
We designed our service to make it easy to share digital copies of printed marketing material in a way that is sustainable and that offers people a true alternative to brochures, flyers and handouts.
All requests to GO Paperless!™ are received via text messaging. Text messaging is the mobility solution for the masses as 89% of all phones are BASIC mobile phones. And 56% of all mobile users are text messaging say it is a comfortable medium to engage in.
Requests are delivered to a user's email address in PDF format in an effort to specifically replace print marketing with a sustainable alternative. Email is the number one reason we go online and it can deliver a real replacement to print marketing by attaching PDF versions.
Sustainable Marketing
Paperless Publishing delivers a four-part engagement that consumes no net-new natural resources and requires minimal energy consumption. Since our mobile phone's are always on, and we check email routinely, there is no extra device, resource or emission required to engage in a Paperless Marketing transaction.
Bridging Channels
Paperless Publishing links traditional advertising engagements with the interactivity and depth of the online engagement by adding a Paperless Channel in-between. The Engagement starts in the real world, the call to action is in the mobile world, the delivery of the information is in the email, and the email links to the online world.
Build Subscribers
Paperless Publishing allows people to request information in a Paperless format and encourages them to subscribe to corporate communication over email and SMS. GO Paperless!™ advocates responsible direct mail programs and works with our customers to build Do-Not-Mail lists to encourage a Full Circle Sustainable Engagement between business's and their customers.
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